Tim Langford

As Executive Creative Director at Imaginuity, Tim leads a multidisciplinary team—including art directors, designers, copywriters, UX specialists, and motion graphics artists—to ensure each client’s brand is consistently expressed across every customer touchpoint, reflecting their unique attributes and values. Working closely with Imaginuity’s strategy team, Tim brings to life our customers’ brand positioning through disruptive innovative and engaging visual executions. “My goal is providing insightful direction to the talented Imaginarians inside the creative team, helping them develop and execute award-winning campaigns and deliverables that provide our clients a competitive advantage in their marketplace” remarks Tim.

After graduating from Texas Tech University with a Bachelor of Fine Arts in Design Communication, Tim worked for a couple of small boutique design firms in Dallas. During that time Tim honed his craft developing brand identities, designing packaging for food and wine products, and conceptualizing and realizing advertising creative. Shortly before joining Imaginuity, Tim began designing for the digital world, primarily websites. “Since jumping on board at Imaginuity in 2003, I’ve been involved in the digital marketing revolution since its infancy” says Tim. He continues, “And that is what keeps this company interesting. We’ve made a conscious effort to stay on the forefront of new technologies as they’ve emerged over the past two decades. The challenge is finding the right way to market leveraging these new channels. And right now it’s AI.”

Outside of Imaginuity, Tim spends a lot of time traveling with his wife and two sons, breaking out the paintbrushes, and filling his weekends immersed in sports—whether it’s watching his boys compete, or finding time to watch Premier League football.

Career Advice…

“Your job is to make your boss’s job easier. It’s as simple as that. But that means going the extra mile, not saying ‘no,’ and being available whenever you’re needed. Sometimes that means getting outside your comfort zone regarding your skill sets, and that’s ok. If you’re not constantly pushing yourself, you run the risk of being left behind, becoming irrelevant. But at the end of the day, you need to find joy in what you do. Money is important, of course, but making a difference in this world is more rewarding. Leave the world a better place than when you arrived. I know, that’s more than career advice. But you need to look at the big picture.”